Case study
Selva Hotel
A comprehensive hospitality project where EOLOS created the complete experience: from interior design to brand identity. The goal was to create an attractive destination with a distinctive “Jungle-Luxe” character.
Sector: Real Estate Investment & Hospitality
Services: Complete renovation, Real estate investment, Interior architecture, Branding
Challenge and objectives
To differentiate the hotel in a saturated market. We needed:
- Create a unique atmosphere that is functional 24/7 (breakfast to drinks).
- Integrate the brand coherently into the physical space.
- Optimize lobby flows to maximize revenue.
- Maintain a high level of design within the budget.
Solution
We designed a “360º Brand Experience”.
Concept & Storytelling
Development of the theme “Urban Jungle” applied to materials and tone of voice.
Spatial Design
Biophilic design with abundant vegetation and earth tones to generate calm.
Branding & Graphics
Visual identity applied to signage, menus and uniforms.
Operational Layout
Zoning that encourages consumption and lingering in common areas.
Outcome and impact
Selva Hotel is now a renowned destination:
- High occupancy and increased direct bookings.
- Viral on social media thanks to its "Instagrammable" design.
- Higher revenue in the restaurant sector due to the improved atmosphere.
- A solid brand with a loyal clientele.
“EOLOS didn’t just design an interior, they gave us a soul. Guests love the atmosphere and the brand is our greatest asset.”
— Selva Hotel
Key Points
- Comprehensive design: Interior + Branding.
- Biophilic design and well-being.
- Optimized trade flows.
- Powerful visual identity.
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